I am looking forward for continuing my adventure with you guys in 2013! And doing something beyond my comfort zone that is: Getting article published in big UX Magazine and if I get a chance then I will go for public speaking!
“Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things. And the reason they were able to do that was that they’ve had more experiences or they have thought more about their experiences than other people. Unfortunately, that’s too rare a commodity. A lot of people in our industry haven’t had very diverse experiences. So they don’t have enough dots to connect, and they end up with very linear solutions without a broad perspective on the problem. The broader one’s understanding of the human experience, the better design we will have.” – Steve Jobs, Wired, February, 1995
Some of you might work for companies that have not figured it out. They might still be pondering, “Why should we care about user experience?” Maybe they don’t care at all. Maybe they’ve lucked into a strange vortex where customers are accepting of unpleasant interactions and misguided designs.