Alright fellas, we had a Design Research Workshop on Day 2 of our UX Intensive Workshop by Paula Wellings. First of all, she crafted the workshop in a way that makes a perfect sense even for a person like me who just started in this field – a rookie.
I will try my best to write a “One Line Note” for Design Research, however it seems to me more difficult to shrink the design research in to a sentence:
“Design Research is a way to dig deeper in to the behavior of the target audience and observe their action in to the given context by utilizing the method suited for the given situation and then have a solid factual data for crafting the design in a way that fits perfect like a piece of missing puzzle in the said person’s life.”
Doing Design Research needs a framework/protocol according to the context, it is impossible to put a “Binary Format Protocol”. Happy or Sad is not really an emotion you need to understand as product are designed for Humans and they are not 1 & 0, so keep your mind open for any kind of possibilities regarding the service or product that you are designing for them, because you never know how they will use it.
That’s all I have for today, see you tomorrow with my “One Line Note” on Information Architect by Kate Rutter.
Cheers